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WiMax.com Corporate Profile

by Michael Wolleben last modified 2008-06-27 10:37 AM
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What is WiMAX.com?

WiMAX.com is the leading community portal for the worldwide WiMAX community. 
It consists of two integrated components:

  • The WiMAX.com Web site, which is a comprehensive news and information resource on all things WiMAX.
  • The WiMAX 360 forum, which is a Web 2.0 community site where WiMAX engineers, developers and implementers congregate to share information and experiences in developing and deploying WiMAX technologies and services.

WiMAX.com is an independent organization, with no affiliation to the WiMAX Forum.  Our goal is to be the most trusted, unbiased, comprehensive source of news, information, opinion, analysis and community for WiMAX decision-makers worldwide.

What does WiMAX.com do?

WiMAX.com aims to be the first, and only, stop for anyone seeking any information on anything related to WiMAX.  Every day we cull the most important WiMAX news and present it, unbiased, on the site.  We post expert content from important leaders and visionaries in the WiMAX community.  We post blogs and feature articles that address critical issues in deploying and developing WiMAX.  We present a comprehensive Learning Center that provides rich business and technical information, from basic to advanced levels.  We provide a one-stop-shop for individuals looking for WiMAX white papers, books, research, events, jobs and training.

Beyond all of that, we provide the home and the tools for WiMAX leaders, developers and decision-makers to communicate among themselves, to share ideas, to help conquer challenges and to comment daily on WiMAX issues, trends, technologies and opportunities.  There is no other WiMAX-focused community portal that compares to the WiMAX 360 forum in terms of the passion, commitment and conversation that it evokes and inspires among WiMAX decision-makers worldwide.

What does WiMAX.com offer?

Access to the information and community on WiMAX.com and in the WiMAX 360 forum is available free to anyone in the WiMAX community.  There is no fee for most content, although we do require registration for some of the information and community.  The site is alive with fresh content and conversation everyday, throughout the day.  Beyond the standard content and community inherent in the site, WiMAX.com also provides:

  • A weekly newsletter to registered members of WiMAX.com who request it.  This goes out to more than 15,000 individuals every week and covers a wide range of content and resources.
  • A bi-weekly newsletter that goes to registered members of the WiMAX 360 forum, focused on issues directly related to subjects discussed on the forum.  This reaches more than 2,000 WiMAX 360 members.
  • Web Seminars that address key issues for the WiMAX community.
  • WiMAX-related seminars and executive roundtables.
  • A clearinghouse for white papers, jobs, buyer's guides, books, research and training for everything related to WiMAX.  Vendors can post open jobs for free, individuals can buy books directly off the WiMAX.com Web site and technical professionals can sign up directly for training through our own WiMAX University.

What is the WiMAX.com business model?


Because virtually all of our content and community is provided free of charge, the primary business model for WiMAX.com is sponsor-driven.  We provide sponsors with access to the fastest-growing, most influential audience of WiMAX decision-makers in the world.  Sponsors have a number of avenues by which to reach this audience, including:

  • Banner advertising on the WiMAX.com Web site
  • Exclusive advertising on WiMAX 360 forum
  • Banner and text advertising in newsletters
  • Sole-sponsored Web Seminars
  • Targeted e-mail messaging
  • Dedicated company profile microsites
  • Dedicated white papers
  • Sole-sponsored or multi-sponsored seminars or roundtables
  • Event participation and promotion at key industry conferences, such as MuniWireless and WiMAX World.

Who does WiMAX.com reach?


Each month the WiMAX.com Web site attracts an average of more than 50,000 unique visitors, generating more than 200,000 page impressions.  These are the world's most active WiMAX buyers and developers, coming from more than 180 different countries.  More than three quarters of them have the authority to recommend, approve, purchase or influence the purchase of WiMAX products or services at their company.

The WiMAX 360 forum digs deeper into that population and offers a membership of more than 2,000 individuals who are extremely active, often on a daily basis, communicating, interacting and sharing information with their colleagues and peers.  The membership in the WiMAX 360 forum is growing at a rate of about 100 people per week, a testimony to both the growing interest in WiMAX and in the growing appeal of the community Web site. 

On both WiMAX.com and WiMAX 360 there are a mix of technical and business professionals, with a large population of WiMAX engineers and developers.  The best way to learn about the audience and its needs is to witness the daily comments and activities on the WiMAX 360 forum. 

What's the background of WiMAX.com?

WiMAX.com has been providing news, information, analysis and interaction to the WiMAX community for more than three years.  Because of that we have the largest archive of WiMAX-related material anywhere and we have a strong understanding of where WiMAX has been and where it is going. 


Where is WiMAX.com going?


In 2008 we revamped our Web site to make it easier to navigate and we are adding new sources of comment and commentary.  We are growing our blogs and resources and, most important, we are growing our audience and community.  The WiMAX.com 360 forum has been an amazing study in Web 2.0 community development, growing organically to more than 2,000 members mostly by word-of-mouth, one member inviting another.  By the end of the year, we expect to have more than 4,000 members of WiMAX 360, and we are also seeing significant growth in traffic and community in WiMAX.com as well.

In addition, we are looking at other ways in which to expand and grow our influence within the WiMAX community.  We are creating buyer's guides, growing our jobs forum, expanding our content and, in general, creating the type of world-class content and community that will continue to make us the first choice for anyone seeking any information or interaction related to WiMAX.

For more information on WiMax.com please contact us at - 512-305-0555 or editor@wimax.com







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