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Sprint Could Possibly Harm Sirius and XM

In spite of the failed partnership with Clearwire and their current financial strain, Sprint expects to launch Xohm as planned. We could be experiencing a wireless broadband network from Sprint in several major cities, such as Chicago and Washington DC, as early as spring of this year.

According to the LA Times, Sprint’s Chief Executive Dan Hesse is convinced that WiMAX is the way to go even though Sprint’s bigger competitors Verizon and AT&T have disregarded WIMAX in favor of another 4G network known as LTE (Long Term Evolution). LTE is a project in the 3GPP (Third Generation Partnership Project) and is an easier progression from our current wireless networks. While some are concerned that the industry’s two largest carriers are not backing WiMAX, Google, Comcast, and Time Warner are rumored to be jumping on the WiMAX bandwagon. Not to mention, WiMAX was the big buzz word at the CTIA Wireless show in Las Vegas. On Tuesday, Nokia presented its most updated version of N180 Internet Tablet, a WiMAX device projected to run on Sprint’s Xohm network. Motorola displayed a WiMAX enabled car with music, video, and data mapping streaming wirelessly from temporary WiMAX towers placed in the city. All of the hype and optimism surrounding WiMAX is great news for Sprint but may be bad news for Sirius and XM satellite radio.

Sirius and XM have just received the long awaited approval from the Department of Justice for the Sirius XM merger that was first announced back in February of 2007. The merger would double their customer base making it much easier to cover fixed costs. Sirius and XM are also hoping that the merger will help ease the highly competitive environment so acquisition and marketing spending can be lowered. However, with the development of WiMAX, Sirius and XM will face competition from Internet radio which could be streamed wirelessly into cars or mobile phones. Sirius and XM have more than just the pending approval from the FCC to worry about.

Ari Zoldan

Launch 3 Communications

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tags: Ari Zoldan| Sprint| WiMAX

Thursday, April 03, 2008 in Business | Permalink | Comments (5)

wimax out front

Posted by Kobe Wadsworth at 2008-04-04 10:04 AM

I've been posting about this subject on Forbes. something like this. Average consumers spend about 50.00 mo on cell phone, 50.00 mo on catv, 25.00 mo on security monitoring,40.00 on broadband mo. 15.00 on sat radio.Thats 180.00 a mo.lets say you can offer them all these services for 50.00 a mo and to take all that mobile.Wow I don't think wimax will be a hard sell to consumers.Soon the disruptive process begins. I've posted on wimax 360 how things are going to get real interesting where this technology is concerned. Sirius ly xm you guys need to look at this wireless thing more closely. Airmaxed

Sprint and Xohm

Posted by Art at 2008-04-08 09:22 AM

Someone needs to tell Spring and Hesse that his 4G Wimax has come to a screeching halt. All the markets with the exception of the launch markets are at a standstill. All contract personnel to Sprint are gone and if someone doesn't make a decisision soon, Sprint will be watching ATT and Verizon pass them by. Folks, this is not rocket science. Either you are the first horse out and running like hell or you are the last horse and you hope to run like hell and win the race. Wake up Hesse.

WiMAX and Internet Radio

Posted by Amitabh Kumar at 2008-04-10 03:18 PM

Internet radio is a natural application of WiMAX networks. This, granted is quite true, particularly when such stations are multicast on the WiMAX systems. However, the nature of content on the Sirus/XM and Internet radios is quite different. WiMAX users will get a selection of the world's Internet radio stations. However Sirus/XM can still have differnt content.The power levels per mitted to them are much higher as well.
Neverthless time will run out on them as XOHM and other networks mature.
http://www.wimax-home.com

Radio CONTENT

Posted by Donald Moreland at 2008-04-10 03:18 PM

Its all about CONTENT!. WiMax is great for internet service delivery but SIRIUS and XM have unmatched content; not just music, but all the major sports, news, talk radio, weather and even video..and stay tuned for internet..imo. SAT radio has already successfully argued that it competes against a proliferation of entertainment options, so WiMax just makes their point. And you can get SIRIUS radio content over the internet for a low cost subscription. What WiMax REALLY threatens is terrestrial radio! Which you can now put a fork in!!! They're done!

Internet evolution

Posted by Kobe Wadsworth at 2008-04-25 09:20 AM

As technology evolves so does the internet.With websites getting creative and being made ready for mobility.And as wireless starts snowballing across the US content will only get better.lets use lime wire as an example if you can program direct your own audio video content for home ,office.auto and take it with you anytime anywhere. commercial radio is in trouble.And I think sat radio will see how disruptive this ip wireless thing really becomes. Just look at what the Internet is doing to the music industry.And as more tv content arrives broadcasting will also feel the sting.However I do see television going forward and making the adjustment to IP.I think DTV chips will be embedded in consumer prducts real soon. For local broadcast As a direct link not IP. Airmaxed

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